01
Strategy & creative direction
Concept, tone and narrative aligned with the business goal, not personal taste.
End-to-end audiovisual production for brands and agencies that need high-end pieces without the timelines and costs of a traditional studio. Direction, shooting and post, powered by AI and automation.
+40 pieces delivered in 2026 for Bransign, Itacamba and Grazia.ai.
The problem
Today a brand needs 20 pieces where it used to need one. A traditional studio hands you a masterpiece in six weeks. A freelancer hands you volume with no judgment. I solve both: direction with a brand language, and a workflow designed to scale.
Traditional studio
Freelancer
This model
01
I come from executive production and direction for branding agencies, and I work at the pace of the tech ecosystem. The result: pieces with narrative precision, a consistent visual code and a clear metric behind every creative decision. Beauty isn't the goal; it's the vehicle for conversion.
02
Traditional studios run 100% manually. I design automated flows that compress the schedule without touching the quality bar:
AI doesn't replace direction. It removes what should never have eaten your budget.
03
No coordinating between three vendors. No finger-pointing when something slips. Strategy, shooting, post and format adaptation under one creative direction and one accountable person.
Three stages, with one person accountable at every stage. Every project and every delivered piece includes 2 revision rounds.
Standard productions · 5 to 7 days
Planned with you before the camera rolls — timing depends on your revisions.
Shot in 4K, with the right support for the scale of the event.
Where the piece takes shape and gets ready to publish.
AI productions · 3 to 4 days
A much simpler, automated flow. We work from your pre-recorded videos and generate digital avatars and high-quality, hyper-realistic B-roll shots tailored to each case: commercial product content or avatar-led UGC. No on-site shoot needed, so it works remotely — also for clients in other countries.
In numbers
6–7
vertical, high-retention videos per 5-hour production day, for commercial brands
7–8
high-impact storytelling and UGC pieces (approx.) from 6 hours of production, for creators and influencers
−30%
lower cost, thanks to content adapted to conversion and retention trends
Got a launch on the calendar? Let's see if the timing works.
Book a diagnostic session01
Concept, tone and narrative aligned with the business goal, not personal taste.
02
Camera direction, lighting, sound and stabilization. On location or in studio.
03
Editing, visual-code building, color grading and digital animation.
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One production, multiple deliverables optimized per channel to maximize reach and ad performance.
Nothing in this category yet.
Case study Pending
01
Who the client is and what was at stake.
02
The real constraint: time, volume or budget.
03
The direction decision + which part of the process was automated.
04
A number you can defend on a call, not adjectives.
I'm not the best option if you're after the lowest price on the market or a one-off piece with no defined goal.
I'm an audiovisual editor and AI content specialist with 4+ years of experience producing dynamic digital marketing content for social media. I bridge professional camera direction with fast-paced editing and generative AI. I work deep in the Adobe suite, DaVinci Resolve and CapCut, always focused on delivering complete, high-quality visual narratives that capture audience attention and scale modern brands' presence.
I don't choose between camera direction and AI speed — I do both well.
Standard productions take 5 to 7 days from pre-production to delivery: pre-production (up to 3 days, depending on client revisions), shooting (1 day, 5 to 7 hours) and post-production (2 to 3 days). AI productions are simpler: 3 to 4 days, working from your pre-recorded videos.
AI lives in the process, not the result. I use it to speed up ideation, outlines, footage organization and cut versioning: operational tasks that used to eat budget without adding judgment. Direction, shooting and creative decisions stay human. What gets compressed is the schedule, not the standard. The exception is AI productions, where digital avatars and B-roll shots are generated with AI on purpose, tailored to each case.
Rates start at $20 USD per video and go up to $400 USD for custom avatar creation and high-quality AI-generated content, together with a sales-funnel strategy and scripts tailored specifically for social media.
Pending Yes/No and under what terms: credit, direct contact with the end client, NDAs.
Every project and every delivered piece includes 2 revision rounds.
Pending A brief or business goal, brand guidelines or references, a delivery date and a single approver on your side.
Both. Standard productions are shot in person, locally. AI productions work 100% remotely from your pre-recorded videos, so they are also an option if you're in another country.
In 30 minutes we define scope, real timelines and an honest estimate. If I'm not the right fit, I'll tell you on that call.
Google Calendar
Pick a time that works for you — you'll get a calendar invite right away.